Cox will provide wireless data service on Qualcomm platform
August 24, 2009
Cable
and broadband internet providerCox Communications plans to offer wireless voice and data service including games and apps for mobile devices. Qualcomm announced that Cox will use its BREW technology to enable aspects of its mobile data experience.
Cox has already spent more than $300 million to acquire portions of the 700-MHz spectrum, through which it can offer a full range of services including cell phone service and mobile broadband internet, according to InformationWeek.
Following the launch of Cox's wireless service, its wireless subscribers with BREW-enabled handsets will be able to download a wide variety of applications from categories such as games, tools, lifestyle, location, messaging and ringtones.
Qualcomm will host the BREW service for Cox, enabling them to provide their customers with a dynamic mobile application shopping experience.
"The overall customer experience is a key factor in choosing operating systems to support our wireless service," said Dane Dickie, executive director of product operations at Cox Communications. "Qualcomm's BREW will enable our customers to enjoy a personalized experience with our wireless service."
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