Time Warner, Comcast to test showing cable content online
June 24, 2009
Time Warner announced today an agreement with Comcast Corporation to distribute some of its television content online. The agreement between the companies will make it possible for Comcast customers to access programming from Turner Broadcasting's TNT and TBS networks free online and on demand.
The companies endorsed a framework that would bring more television content to customers online in a manner that is "consumer-friendly, pro-competitive and non-exclusive," through a set of principles called the TV Everywhere model.
"TV Everywhere is no longer just a concept, but a working model to deliver consumers more television content over broadband than ever before," said Time Warner chairman and CEO Jeff Bewkes.
Comcast and Time Warner said the agreement will allow video subscribers to watch programming from their favorite TV networks online for no additional charge.
The companies agreed to seek ways to provide high-quality, consumer-friendly sites for viewing broadband content with easy authentication and a new process to measure ratings for online viewing.
Brian L. Roberts, Chairman and CEO of Comcast said the companies have been working for a year to bring more TV and movie content to customers online.
"Ultimately, our goal is to make TV content available to our customers on all platforms," he said.
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