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Time Warner Launches Services in Hawaii

October 16, 2008

By Michael Peters

Time Warner and ActiveVideo Networks have announced the launch of a new television experience for cable customers in Hawaii. Subscribers will have access to a wealth of Web content and interactivity directly through their televisions.

The new service, which is being launched in Oceanic Time Warner Cable, intelligently streams traditional and Web-based content to any digital set-top box. ActiveVideo combines a personalized and dynamic Web experience with the quality, immediacy, and remote-control navigation of television and allows subscribers unprecedented access to and control over television content.

Time Warner Cable Allows Unprecedented Access and Control to Customers

Initial channels include interactive games from TAG Networks; home shopping from HSN; and news, sports, and children's versions of P:Mosaic, an intuitive, fully personalized video navigation system that allows consumers to view, customize and navigate through their favorite channels at a single glance. In addition, the ActiveVideo service enables Oceanic Time Warner Cable to create Web-based channels that are specific to the Hawaii market.

Time Warner and ActiveVideo Offer Traditional and Web-Based Content for TVs

"One of cable television's greatest strengths is its ability to serve customers with content that is important to them locally, and even personally," said Nate Smith, president of Oceanic Time Warner Cable. "Our launch of ActiveVideo expands our ability to deliver to our customers diversity, personalization, and targeting, through a wide range of video choices."

"With studies continuing to show that the television remains the device of choice for viewing video content, we're seeing dramatically increased interest in ActiveVideo solutions that bring the Web experience to television through existing STBs and CE devices." said Jeff Miller, president and CEO of ActiveVideo Networks. "We're pleased to be working with Time Warner Cable to prove the ability of intelligent streaming to enhance the existing interactive options for the cable and broadcast industries."